Swiss Research Excelbook for UX/CX metrics

Calculator for common UX/CX metrics

With this excelbook you can easily calculate:

• SUM (Single Usability Metric) - a single metric for measuring usability
• UMUX (Usability Metric for User Experience) - a questionnaire for measuring the usability of a product
• CES (Customer Effort Score) - assessment of the complexity of a particular action
• NPS (Net Promoter Score) - measures the loyalty of customers to a company
• CSI (Customer Satisfaction Score) - the index of satisfaction with the product
• ODI (Outcome Driven Innovation) - determining the significance of the job statement within the jtbd and the outcome driven innovation approach (Ulvik approach)
• Kano model - proiritize features on a product roadmap
• PSM (Price Sensitivity Meter) - four questions to identify the optimal product price

Features

• Easy calculation - just paste raw data (codes or answers) and get the results
• Plots for every metric
• Benchmarks, where possible
• Easy localization and custom formulations